Value creation is the main driver and essential component of economic exchange. Value interpretations have been offered by numerous researchers.Customer value is the perception of a customer's choice for and assessment of those product characteristics, characteristics' performances, and usage-related effects that help (or hinder) the customer's pursuit of objectives and purposes in use circumstances. This assessment might be conducted before or after the user uses the product. The idea is an interacting, relativistic choice and experience. This entails that consumers perceive value on an individual basis, that it is contextual and that it is comparative and then rate related goods and services. In this article, critical review on hotel industry through value creation with special focus to business performance measurement has been discussed.

Hotel Industry, Value, Creation, Business, Performance, Measurement