Due to the modern economic situation shaped by the COVID-19 pandemic, entrepreneurial activity significantly depleted in all spheres of the economy not only in Russia but across the world. However, there are some industrial spheres the development of which did not stop completely despite being restrained by the COVID-19 pandemic. The industry of children’s tourism having suffered certain understandable changes continues to function since the industry of children’s recreation is directly connected to a child’s development and adaptation in society, their socialization which generates the need for the development of this industry, as well as the need of society and parents for the organization of children’s recreation, leisure, and tourism. The article presents a study of organizational and economic factors of the development of tourism for primary school children in Russia both before the COVID-19 pandemic and in the post-pandemic conditions. The need and demand of society for the development of these services – the children’s recreation industry – is revealed.

Tourism, Children’s Recreation, Children, School Age, Economy